FOR IMMEDIATE RELEASE
HARD ROCK CAFE® NEW ORLEANS ANNOUNCES ITS 22nd ANNUAL PINKTOBER® CAMPAIGN
Hard Rock Cafe New Orleans Honors the Month by Supporting Breast Cancer Awareness and Research with Krewe de Pink
Sept. 30, 2021 – Hard Rock International continues its annual campaign for PINKTOBER® as the brand comes together to support breast cancer awareness and research with limited-edition merchandise, food and beverage menu items, and local events. Throughout the month of October, Hard Rock Cafe® New Orleans will be participating in the campaign through fundraising efforts supporting the Hard Rock Heals Foundation®, the charitable arm of Hard Rock®. Hard Rock continues to live out its mottos of “Love All – Serve All” and “Take Time To Be Kind” with its steadfast support throughout Breast Cancer Awareness Month, with the goal of lending a hand to the people and communities that need it most.
“Hard Rock Cafe New Orleans is honored to support PINKTOBER® through its partnership with Krewe de Pink, a group of passionate volunteers that raises funds for breast cancer research on a local level,” said Julie Sanford, Sales and Marketing Manager at Hard Rock Cafe New Orleans. “It’s a privilege to bring our guests and community members together through fundraising events that deliver a unifying message of strength, hope and awareness for those affected by this disease.”
Limited-Edition Pinktober Merchandise
This year, Hard Rock International will be offering uniquely designed, limited-edition merchandise in support of breast cancer awareness and research, which include a PINKTOBER-themed Hard Rock t-shirt and a newly designed PINKTOBER pin. Additionally, through the Hard Rock Heals Foundation, a percentage of all proceeds will be going to charities that help raise awareness and funds for breast cancer research. Those looking to shop the PINKTOBER merchandise can visit the Rock Shop at Hard Rock Cafe New Orleans or the online Rock Shop at https://shop.hardrock.com.
The Flavors of Pink
Hard Rock Cafe New Orleans will feature a limited-time menu of pink-themed food and beverage items such as a Mushroom & Bourbon Onion Burger and a Tropical Margarita.
Those looking to dine at Hard Rock Cafe New Orleans can make a reservation by visiting www.hardrockcafe.com/locations.aspx. To purchase Hard Rock merchandise, visit Hard Rock Cafe Rock Shop or shop online at https://shop.hardrock.com. For additional information on the Hard Rock brand, visit www.hardrock.com/pinktober.
For more information on Krewe de Pink and their fundraising efforts, please visit www.krewedepink.org.
About Hard Rock Heals Foundation®:
The Hard Rock Heals Foundation is a registered 501(c)(3) charitable organization and oversees all philanthropic outreach for Hard Rock International. Music is energy; it stirs emotion, inspires, connects, and restores. The Hard Rock Heals Foundation exists to improve lives through the power of music. Since its inception in 1971, Hard Rock International has brought people together through the power of music. We have developed partnerships with artists ranging from emerging to iconic in support of charitable efforts around the world. The Hard Rock Heals Foundation provides grants and assistance to individuals whose goal is to heal through the power of music. Partnerships with like-minded, music-centric organizations allow Hard Rock Heals Foundation the opportunity to improve lives and promote wellness.
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